Crypto Apps Dominate Finance in App Store | BITmarkets
Insights Trends Crypto Apps Dominate Finance in App Store

Crypto Apps Dominate Finance in App Store

January 23, 2025 Trends
BITmarkets | Crypto Apps Dominate Finance in App Store

Crypto-related applications have claimed the leading positions in the finance category of Apple’s App Store in the United States.

As of Jan. 22, the top three apps in the US App Store’s finance category were all related to cryptocurrencies.

These included the digital asset trading platforms Crypto.com, Moonshot, and Coinbase.

Other notable cryptocurrency apps, such as Coinbase Wallet, Robinhood, Binance.US, DEX Screener, and Kraken, were also among the top 30 free apps in the finance category.

This spike in crypto app rankings coincided with the Jan. 18 launch of President Donald Trump’s Official Trump (TRUMP) memecoin.

Shortly after its debut, the token achieved a market cap exceeding $9 billion, peaking at around $14.5 billion before undergoing a correction. Its current market capitalization stands at $7.4 billion.

In response to this move, First Lady Melania Trump introduced her own self-titled memecoin, which quickly attracted investor interest.

Within two hours of its launch, the token reached a valuation of approximately $6 billion.

The Moonshot app, which enables users to purchase memecoins via Apple Pay, experienced a remarkable rise in popularity.

On Jan. 1, it was ranked 309th in the US App Store’s finance category. However, following the launch of Trump’s memecoin, it soared to the top spot, reflecting a significant surge in memecoin interest within the US.

Similarly, DEX Screener, a platform for tracking token price movements, saw a notable increase in its ranking. It jumped from the 102nd spot on Jan. 1 to 21st by Jan. 20.

In a statement provided to Cointelegraph, Animoca Brands co-founder and executive chairman Yat Siu commented on the TRUMP memecoin’s potential to gauge public sentiment toward the Trump administration:

“Its rapid rise in value can be attributed to its novelty and the interest surrounding its launch, particularly among supporters eager to cash in on Trump’s brand. Longer term, the TRUMP coin could act as a barometer for public sentiment toward Trump’s presidency.”


Siu also highlighted the potential for the TRUMP memecoin to support charitable causes.

“Philanthropy could transform a memecoin into a movement with meaningful real-world impact, fostering goodwill and setting a new standard for political engagement in the digital age,” Siu added.

Sources:

https://cointelegraph.com/news/trump-effect-crypto-apps-dominate-us-app-store-finance-category

https://appfigures.com/reports/ranking#

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